Information StoreHouse

Writing Articles for the Search Engines


This is precisely what I am doing here today (and every other day in my life)! I am writing to share my experience and hopefully, my knowledge and information can help some others who are in need of such information and advice. Writing is a very powerful way to connect with people and we can use it to not only share information but promote ourselves.

When you're writing an article or some form of web content, you have to bear the following things in mind:-

a. The purpose of writing
What I do is this?.before I start an article, I leave the title of the article empty and start typing out the purpose of the article. What kind of feeling do I want to leave with the reader? Then I move on to the keywords that I want to use consistently throughout the article (for search engine optimization purposes). Right after that, I write down (in point form) the content of the article.

Then and only then, I start beefing up the article.

The reason why the purpose, keywords and the skeleton of the article is written before anything else is to keep you focused and reminded of the reason why you're writing the article. As any professional and experienced writer can tell you, it's way too easy to get derailed half way. I have a bunch of articles that are completely wwwaaayyyyy off mark because I lost direction halfway through the article!!

b. Title and keywords of your article
The title should contain one of the keywords that you're trying to use in your article. For instance, you want to optimize the article for business card, so, you should include the word 'business card' in your article title and also in the first paragraph of your article!

If you can't think of anything mind-blowing?.force it in! I am being really honest with you here if you want to make sure your article is ranked highly in search engines for the keyword 'business card'.

c. Don't make them hit the back button
If you're writing content for the Internet, yes, keywords are important because the search engines use keywords to rank their web pages. But you don't have to compromise readers with search engines when you're writing! No, not at all! You can write in an engaging way and yet use your preferred keywords in the article itself, you just have to practice a lot!

d. Don't sell
Sales letters sell, not articles! You'll be surprised at the number of people who actually think that selling through articles work?.well, here's news for you?.THEY DON'T! Your articles are not supposed to do the selling for you, they are supposed to your 'customer relations manager' of sorts. Maybe they're like 'GROs' too, if you want to put it that way. The moment the reader think that you're trying to sell them something, they'll hit the back button or click that 'godforsaken' x on the top right corner of the browser.

e. Too long, too short
Some people think that the longer your article is, the more fact it contains. Well, yes and no. If you want to write long articles, make sure the article is ACTUALLY packed with facts. If not, cut to the chase and just get to the point. Short articles have its benefits too. Write articles that are about 400 - 500 words.

But even industry experts cannot agree what the best length of articles on the web but generally speaking, if you are into search engine optimization, don't write more than 800 and no less than 400.

Marsha Maung is a freelance graphic designer and copy writer who works from home. She designs apparel and premium items at http://www.creativejooz.com and is the author of "Raising little magicians", and the popular "The Lance in freelancing". More information can be found at http://www.marshamaung.com


MORE RESOURCES:

Teen weight loss program shows some benefit
Reuters
By Kerry Grens | NEW YORK (Reuters Health) - A low-key, long term approach to teen weight loss produced modest benefits in a clinical trial, Australian researchers report, though a version of the program that added texts and emails didn't help kids ...

and more »


For weight loss, cutting back on calories matters most | Timi Gustafson
Tukwila Reporter
There is no real evidence that low-carb, low-fat or high-protein diets make as big a difference as overall calorie reduction when it comes to weight loss, according to Dr. George Bray who worked on the study. “Earlier research had found that certain ...

and more »


Choose a Medical Weight Loss Center with a Superior Safety Track Record
MarketWatch (press release)
Dr. Feiz & Associates is a widely respected source for weight loss in Los Angeles, not just because of their success rate, but also because of their enduring commitment to the highest safety standards. Dr. Michael Feiz and his team have never had a ...

and more »


Us Magazine

Beyoncé's post-baby body is hers -- not ours
The Grio
"A lot of postpartum weight loss has to do with genes or the individual woman. Some women will look like they were never pregnant shortly after delivery, while others will struggle with weight loss," said theGrio.com's health editor Dr. Tyeese Gaines.
Beyonce's Amazing Baby Weight LossExaminer.com

all 381 news articles »


PRunderground

Hypnosis For Weight Loss Has Hypnotherapist Doctor Busy In New York & Connecticut
PRunderground
Dr Ellyn Gamberg is a hypnosis for weight loss hypnotherapist in New York and Connecticut. Yesterday on his show Dr. Oz put that idea in the minds of millions of Americans. People all over Europe have been saying for years that Virtual Gastric Banding ...
Health: Hypnosis Lap Band, A Non-Invasive Way To Lose WeightCBS Local

all 3 news articles »


FHN to offer personalized weight loss program
Freeport Journal-Standard
By Karen Eisenhauer FHN is offering the personalized weight loss class, "Create Your Weight" from 4-5 pm Feb. 20 at FHN hospital, 1045 W. Stephenson St., Freeport. The class offers a personal weight reduction plan developed and led by registered ...

and more »


Weight Loss Rules You're Allowed to Break
FitSugar.com (blog)
Even though there are some very specific guidelines that can help you reach your goal faster, there's no one-size-fits-all weight-loss plan for everyone. Here are five rules you can bend and still drop pounds from the scale.
Ask the Diet Doctor: How Many Calories Should I Eat to Lose Weight?Shape Magazine

all 3 news articles »


Houston Weight Loss Surgeons Discuss How to Choose the Right Bariatric Practice
San Francisco Chronicle (press release)
Drs. Yu and Scarborough discuss key aspects to look for in a practice before undergoing a weight loss procedure such as gastric plication to help improve results and get patients back on track towards leading a healthier life.

and more »


Mother Nature Network (blog)

Weight loss: A possible benefit of the recession?
Mother Nature Network (blog)
Evidently there is some evidence pointing towards a link between an economic recession and weight loss. While one of the Freakonomics co-authors, Stephen Dubner, thought that the recession would lead to weight gains because people would head for fast ...

and more »


American Medical Association debuts weight-loss app
Yahoo! Philippines News
While there is no shortage of smartphone apps for weight loss on the market, such as Lose It!, Calorie Counter, and My Fitness Pal, the American Medical Association (AMA) recently unveiled its own free app compatible with iPhones, iPad, iPod Touch, ...

and more »

Google News

home | site map
© 2007   www.Info-StoreHouse.com