Article Writing Information
| |
Article Writing Information |
|
|
|
|
Article Marketing: Why 2 URLs Equals Watered Down Orange Juice!
Are you an Article Marketer? If so, you know that it pays to write hundreds of articles and post them on the web with your URL attached to the bottom. But did you also know? When you include TWO URLS in the resource box of your article, you're turning it into watered down orange juice. Let's call one of your URLs "OJ" and the other "water." You put two in, now your orange juice is only HALF as juicy as it was before. And the power of your brand, "OJ," is FIFTY PERCENT diluted. And you may think it's tasty, but that's only HALF the vitamins of undiluted orange juice. (Said in Plain English): For those who run multiple websites: How do you choose which URL to place in your article resource box? As a marketing-minded individual, I choose the URL that's most appropriate for the audience. For example, If I'm selling, say, orange juice, and my one site is "Freshpicked.com" but the other is called "dreamingincolor.com"... guess what? I'm not including that second URL in the resource box... no matter how much I want everyone to notice how many websites I'm running. I notice that many people include more than one URL in their article resource box, and I advocate strongly against it. Even if the reader "knows you from around the internet," you are not attracting people to one website if you give them two options of where to click. If you give ONE option, and someone clicks, they can explore the potentially many pages of one website, and let the info sink in and then burn your name into your head. If you give them two, you've diluted the power of your brand by FIFTY PERCENT. Do you think this helps to build a strong case for your brand? I don't. People are NOT going to click TWICE. They're just not, so don't give them a distraction with your two-URL-having resource box. Don't do it. Don't water down your orange juice. Copyright 2005 Dina Giolitto. All rights reserved. Need professional-quality articles written as a way to advertise your web based business? Then contact Dina Giolitto and her article-writing cohorts, at http://thearticlewritingteam.com.
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Article Writing Mistakes - 7 To Avoid Making your articles available for reprints by other ezine publishers and webmasters is the cornerstone strategy in building an avalanche of pre-qualified visitors to your website.If you want your articles to be picked up and massively distributed by others, here are 7 common mistakes to avoid:Article Mistake #1 Too many grammatical, spelling, and punctuation errors. How to Create High-Quality Backlinks the Search Engines Will Love One great benefit of article marketing is the generation of high-quality backlinks.Simply put, a backlink is a link to your website from another website. The Best Advertisement For Your Business It is no secret among internet marketers that writing articles is a great way to market your website. With all the article distribution services and all the websites looking for free, unique content, writing a quality article can bring you more links to your website in one day than an entire month of working out link exchanges and submitting to directories. Writing Articles, But Still Not Getting Traffic? Your Articles Suck - But I Can Help! (Part 2) Last time on "Because your articles suck" - we discussed how to write effective headers, bylines (boy were those easy), and article summaries. Now it's time to move on to the body of the article and then the all-important resource box. Why Writing Articles Is Much Better Than Search Engine Optimization This article is dedicated to those who are afraid to challenge themselves and go out on the edge and prove that if they can do it so can I.While, no one manual can teach anyone affiliate marketing or how to market a business successfully online, there is one method that can. Bugaboos of Article Marketing in Web Content Management Systems (CMS) One of the most common blunders by those using article marketing to distribute free reprint articles is to include periods after domain names at the end of sentences. Surely those authors who have made this blunder realize that if that period gets included in the URL, the link will lead to a 404 error or "Page Not Found" message any time a visitor clicks on your link from any web site that used your articles. SureFire Ways To Get Free Publicity Using Articles Free publicity can help to spread the word about your name and business. There are many ways in which you can publicize your web site at no cost. Ezine Publishers Want These 5 Things From Article Authors/Writers Want your articles to get picked up and reprinted by top name brand ezine publishers? While there is no shortage of authors willing to give their articles away for free with hopes of attracting ezine publishers who will pick up your article to send to their list as supplemental content or 'guest expert' - there is a gap between two very different types of articles:Type 1: Those That Get Reprinted Type 2: Those That Get Passed OverArticle marketing can help you achieve fame, traffic, credibility, sales, referrals and much more, but not if your articles don't make it into viral distribution.Here are the top 5 factors that ezine publishers look for when they decide which articles to publish: 1) Does the article have zero self serving links in the article body? If so, good. Writing Articles, But Still Not Getting Traffic? Your Articles Suck - But I Can Help! (Part 1) We've all been there. We hear about how articles will generate HUGE publicity for a site, (the old "If you build it, they will come") so we sit down, write an article, submit it to article directories, then wait. Use Your Expertise to Write That Article! Have you ever seen articles that are not only related to your expertise, but ones that made you think, "I could have written that!" And of course you can! You are an expert at something, such as education or science or marketing or whatever. What's more, you have an in-depth knowledge of your field. Top Ten Tips to Write Articles that Will Get Published This free way to promote or publicize your book or business online will be successfull if you follow these tips:1. Open your short introduction with a hook. The Secret To Promoting Sites With Articles Publishing articles on the Internet is a tremendous way to increase the number of inbound links to your site. As articles are assimilated into search engine indexes, they also begin to act as landing pages generating traffic for your site. 3 Article Outline Essentials Most writers I talk with who experience "writer's block" do not get bogged down by the content of the article, rather they are stopped by the outline proper. Without an outline, there can be no article. Incredibly Bad Articles Will Kill Your Credibility I've noticed a disturbing trend recently of articles suggesting that people write articles to send traffic to their websites, and enhance their credibility. In theory, the more articles you write, the more traffic you'll receive, the more credibility you'll have, the more sales you'll make. Publishing: Changing realities (I) When you frequently post articles on ezines, you might be aware that you are an active participant in the art of publishing at grass roots level. From experience, you will know that after planting your seeds, it takes time before your efforts will actually bear fruit. The RIGHT Way To WRITE Articles As a follow up to my previous article on the WRONG way to write articles (see link at the end), this article shows you the RIGHT way to write articles.As you no doubt already know, writing articles is probably the most effective way to promote your web site - by writing your article in the RIGHT way, you maximize the results you can achieve from your article submissions. Dont Just Sit There, Write A Newsletter Article Need traffic? Write an article.Need sales? Write an article. Resource Box Rules: Winning Tactics Lets face it people use articles to send traffic to their websites. But if their resource box is lousy and not worded right they will get minimal, if any traffic. Article Writing Strategies To Get Into Zen Flow - 7 Tips The more you write, the larger your impact. If that's true, why is it that so many authors find it hard to either start writing or to complete articles that they started?You either buy into the perception of writer's block or you buy into the perception that it's easy for you to enter and exit an effortless state of flow (some call it the alpha mind state) or the zone when writing. Interviews with Well-Known Ezine Writers #2: - John Colanzi MS: John, you must be one of the most prolific Ezine Writers on the Web - I see your articles nearly everyday in the article lists and in dozens of Newsletters. How long have you been writing Ezine Articles?JC: I first started writing ezine articles around 1999.
|
| home | site map |
| © 2007 www.Info-StoreHouse.com |
